Indian Journal of Library and Information Science

 Library is service and non profit organization and only recently organizations became aware of the need to market their products and services marketing plans, policies and programme for library provides are usually formulated to serve efficient customer demand. There are several factors which characterize the difficulties if information marketing are encounter with several deficiencies. This article explains about need and purpose for marketing information, marketing tools, information tools marketing of library and Information services, Function of Benefits of marketing of library and Information products etc. 

 The article gives a brief account of digital libraries and information services in the Digital era. The methods of offering high quality reliable and user-friendly library services will be different in different types of libraries. Library services conducted in the past such as selecting, acquiring, managing/processing and disseminating information are still valid today in the digital environment. Today we need to package information in a more selective manner because the digital resources are vast and diverse in nature. The paper highlights the quality information services and user satisfaction in the digital era.

Information Explosion has revolutionised the traditional Libraries to Digital Library. Requirement for digital information is escalating. This paper illustrates the concept of Digital Library, lists the resources needed to setup digital Library and the advantages of Digital Library. It also describes how to improve computer performance to get the best benefits of the digital library. 

 The libraries of different institutes of CSIR are the major supporting services to achieve the targeted goals. A research supporting library provides effective and efficient services to its users.To utilize the online research resources, the search engine functions as interface that is designed to search for information on the World Wide Web. Now days there are many search engines and knowledge portals deployed in the scientific studies. A few of them are most used search engines and knowledge portals used in scientific

searches. The prime objective of this survey describes the main purpose for using search engines and knowledge portals. This study has been all about keeping scientists and research scholars of CSIR organisations in “Uttar Pradesh”, “Uttaranchal” and “New Delhi”. The study explores few aspects as awareness, about search engines and knowledge portals. The usage and popularity of search engines and knowledge portals in routine scholarly tasks have been identified and studied in context of the scientific

achievements. There has been an attempt to find the linkage between searching tools and the research outcomes. Based on the findings, the study suggests proper training and awareness through library to the users, marketing of knowledge portals and their services through advertisement.  

 Records management (RM) seeks to efficiently and systematically control the lifecycle of records that are routinely generated as a result of activities and transactions. Most of the universities are continuously deploying integrated RM as a means of improving the decision making as well as service delivery quality and recognized as the core of the university activities. This research is an attempt to fill this gap by using Jimma University (JU) administrative staff as study-survey institution. The study has reviewed the literature and used the purposive sampling for administrative staff (122) of JU comprising middle level staff members, senior staff and junior staff. Structured questionnaires were used for data collection with interview and observation. Statistical Package for Social Sciences (SPSS) was used to analyze the data. The major findings revealed that the administrative documents are stored in both manual and electronic forms, which leads to quick decision making, saving office space and promotes good corporate governance. Further found that there are insufficient resources in terms of professionally trained records managers, training-starved administrative staff and office space. Therefore, it is recommended to use the electronic record management with fully trained manpower.

Union Digital Center (UDC) is one-stop service center set up in Bangladesh with a view to providing all sorts of government digital services and ICT facilities to the doorsteps of every citizen residing at the rural peripherals of the country. These newly set up information centers are powered by Prime Minister’s Office (PMO) under the “Access to information (a2i)” project and UDP and other organizations are helping to fulfill the real objectives of “Vision 21” and “Digital Bangladesh”. This paper is an attempt to delineate the present helms of UDCs and possible problems that hinder these information centers from reaching the rural people smoothly with necessary digital equipments and services. This paper also puts forward some recommendations in order to overcome the existing problems.

Social Media has become a popular method for students to share information and knowledge and to express emotions. They enable students to exchange videos files, text messages, pictures and knowledge sharing. They provide an opportunity for students to improve social networking and learning processes, which promotes knowledge in society. This study examined the Use of Social Media among Indian students. The main objectives of the study are: to find out the reasons why students use Social Media, to identify students’ perception of Social Media and to find out the frequency of Social Media usage. The study used a questionnaire in order to discover the use of SNS. Findings revealed that there are different types of social networking sites, which are used by the user’s community. The important social networking sites used by the youths of India are given in table 4 It was found that majority of the students i.e. 35 (41.67%) use Face book. There are 28 (33.33%) of students use you tube. A less number of students Twitter 14 (16.67%),  followed by Skype 7 (8.33%). The result shows that majority of the students were using Face book on a regular basis. 

 The purpose the paper is to analyze the technological Stress among the Library Professionals. It is analysis of effects, causes and symptoms. Questionnaire was prepared for data collection from library professionals of university library. It was analyzed Frustration, confusion and irritation is the main psychological symptoms and neck pain, head pain and lack of sleep is the main physical symptom in JGU Library Professionals. Lack of Technical Skills was also major techno stress. Proper training programme better seating arrangements and a learning and healthy environment at is suggested for Library Professionals.

 This paper is based on a survey conducted to study the level of information literacy in non-technical university libraries of Kota (Rajasthan), namely the University of Kota, Kota (Rajasthan); Vardhman Mahavir Open University Kota (Rajasthan) and Agriculture University of Kota (Rajasthan) using questionnaire method. The literacy levels of respondents (students) in information technology, the knowledge of students in using the tools of information technology and the areas where they lack in information literacy were assessed and the most preferred/popular sources of information in the university libraries among the users were identified. Further, the key issues have been identified and suggestions are made on the methods of increasing the literacy levels of the users in information technology environment.